Fiat has just launched the following ad all over the world, celebrating 60 years of Fiat 500.
In his Milan apartment, sometime in the fifties, a suave Italian gentleman is listening to Mario Lanza singing the title song of his latest movie, For the First Time. As he opens up Shakespeare's Midsummer Night's Dream and begins to read, our gentleman seems to fall asleep. He is then seen to step out of his unit ... into the present day. He bumps into a beautiful woman. And Mario. "For the first time I'm in love." What on earth could happen next?! Will whatever happens stand the test of time?! Is it all just a dream?
Full background on Derek McGovern's stellar Mario Lanza, Tenor site: